Bay12 Studio were commissioned to produce custom character illustrations and a responsive UI for their new promotional microsite. The site is hosted as both a Facebook app and a standalone responsive microsite and is aimed at promoting the brand to a European audience. The site focuses around an interactive competition and communicating their "Quality never Compromised" brand messaging.
Complete the competition and win characters to share! Repeat usage and social sharing is encouraged through the provision of custom characters linked to the users score. These characters were specially designed by Bay12 Studio for Lee Kum Kee by Carme Rota.
Bespoke illustration and design for BAT West Africa 2016 Calendar
Bespoke illustration and design refresh for luxardococktails.com
Design of Direct Line’s responsive Fixers game and microsite.
