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Future Aerial Innovations

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Client

Future Aerial Innovations

Type of work

Brand Development Graphic Design

Future Aerial Innovations - Main Image

Project overview

Future Aerial Innovations

The logo proposal opposite is based on the distinct viewpoints that a drone can catch from the air. Following this idea, we created a monogram in which the letters FAI are subtly merged into different perspectives. In the same way that the FAI team compiles all the data collected by the drone, the person looking at the monogram reviews the different perspectives to recreate the letters.

Future Aerial Innovations - Main Image

Route Two

Taking the shape of one of the key FAI drones as a starting point and rotating it by 45 degrees, we saw the form resembled an F. The next step was to simplify this, taking it to its minimum expression.

Future Aerial Innovations - Main Secondary Image
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