Bespoke illustration and design for BAT West Africa 2016 Calendar
Nowadays companies need to be disruptive, otherwise they could become irrelevant and ultimately, forgotten. In order to stay ahead of the curve, Media Bounty's branding approach had to be both bold and surprising. The brand needed to be flexible whilst keeping intact Media Bounty's core principles and team personality. A fluid visual language was created that can be endlessly adaptable — across different media formats, as well as being loud or quiet depending on the context.